Why not go on down and see my pardner ol' Joe Camel, and sign on for his cigopoly game?
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Customer Branding Department
The Mission:
- To print and fix new and old cigarette brands in the minds and emotions of the masses.
- To round up new smokers with the lariat of clever marketing.
- To cause all to become psychologically "Branded" to their favorite cigarette.
- To maintain product and corporate loyalty in all our many satisfied customers.
The Reality:
- Here is a highly symbolic advertisement, rife with significance.
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